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Brand: Giorgio Armani
Event Design: Gradient
Event Type: Gifting
Brand Activation: Engrave initials on Giorgio Armani Lip Glass
What an honor to lead a team of 5 artists (including myself) for the launch party for Giorgio Armani’s new Prisma Lip Glass. Located in the mountains of Beverly Hills, celebrities, makeup artists, models, and top influencers were invited to this exclusive party. My team engraved on the back of the lip glass with guest initials.
Brand: Supergoop!
Event type: Gifting
Brand Activation: Engrave on mirror compact mirrors with guest names
Supergoop! held an intimate dinner for the launch of their new mineral unseen sunscreen. Prior to the event, I created the vinyl lettering and hand lettering for their acrylic mirror place cards.
At the event, I engraved 30+ mirror compacts with guest names.
Brand: Merit
Event Design: Studio Mya
Event type: Gifting
Brand Activation: Personalize leather lipstick cases with hot foil lettering
Merit had an event for the launch of their new signature lipstick in Hollywood. Guests were invited for a mini makeover and gifted with Merit beauty products. In addition, each guests had the opportunity to receive a personalized genuine leather lipstick case hand written by me.
Using my foiling tools, I placed the Merit logo on 80 leatherology cases a few days before the event. At the event, I hand-foiled guest initials on the flap of the lipstick case. Each case was completed in about 1-2 minutes.
Brand: Creed Boutique
Event Type: Gifting
Activation: Engrave on Creed Silk fragrances
It was a fun evening engraving the new Silk fragrance at the Beverly Hills, Creed Boutique for an influencer event. Saweetie, a celebrity American rapper, was the guest of honor where she brought her liveliness to the event. I engraved 35 fragrances in two hours and even managed to add a flourish and gold wax. The gold wax added a beautiful pop of color to compliment the beautiful gold cap.
Brand: Shiseido
Event Type: PR Gifting
Activation: Engrave on citrus squeezers
This Shiseido launch event was so much fun as they promoted their their new sunscreen. Held at Underwood Farms, guests had the opportunity to take a tractor ride to pick fresh strawberries from the farm. During their excursion and during their luncheon, I engraved on these bright orange citrus squeezers with guest names or nicknames.
Brand: Radley London
Event Type: Influencer Gifting
Activation: Personalize wallets and card holders with foiling
Radley London held a Valentine’s themed influencer event in Santa Monica at Esters Bar and Wine. Every guest had the opportunity to select from a wide range of wallets to get personalized with their name or initials, and a choice of a lettering style.
We used gold foil to match the gold hardware that was on all of their wallets. Some guests even opted to have their bag tags personalized with their initials. It’s always fun to provide content creators with a filming moment when I peel away the foil for a “foil reveal”.
Brand: Caliray
Event Category: Influencer Gifting for Product Launch
Activation: Calligraphy Foiling on Luggage Tags
It’s always an honor to be trusted by brands to be part of their launch events. I personalized 60+ luggage tags for Caliray for their influencer launch event in Beverly Hills at the Hideaway restaurant. With their new concealer named “Hideaway”, their event was travel-themed, so each guests received a personalized luggage tag as a gift. By writing with a professional hot tool, I melt the metallic gold foil onto the luggage tags, which leaves my lettering in a beautiful luxurious shine. Influencers had the choice of selecting from 5 different luggage tag colors and selecting from two different lettering styles. The neutral beige and tan colors were the most popular choices amongst the guests.
Brand: Alo
Event type: Influencer Gifting for Product Launch
Activation: Engrave names and initials on Alo candles
It was so much fun engraving at the Alo headquarters in Beverly Hills to kick off their new candle launch. Their holiday party consisted of several activations including cookie decorating, permanent bracelets, massages, and more. We offered influencers two types of lettering styles: script or architectural lettering based on their personal preference.
Brand: Ollie
Event type: PR/Influencer Gifting
Activation: Engrave on Ollie containers
Furry friends also need custom personalization! I love how brands see so much potential in my engraving work, that they are pushing the boundaries of what I am able to personalize at live events.
I personalized 40+ pet names on Puptainers (food storage containers for pets) at the Ollie x Petco Friendsgiving event in Los Angeles. The pet containers composed of bamboo resin which was easy to engrave, but on the dusty side.
Brand: Loungefly
Event type: PR gifting for Product Launch
Activation: Engrave metal dog tags
Loungefly held a PR event at Dog PPL (Santa Monica) for the launch of their new pet collection. Furry friends were gifted with harness backpacks, treat bags, handkerchiefs, water bowls, and collars for their furry pets. My team and I had the privilege of hand engraving 50+ names and phone numbers on the back of the metal pet collars.
