Merit - Personalized Lipstick Cases

Brand: Merit

Event Design: Studio Mya

Event type: Gifting

Brand Activation: Personalize leather lipstick cases with hot foil lettering

Merit had an event for the launch of their new signature lipstick in Hollywood. Guests were invited for a mini makeover and gifted with Merit beauty products. In addition, each guests had the opportunity to receive a personalized genuine leather lipstick case hand written by me.

Using my foiling tools, I placed the Merit logo on 80 leatherology cases a few days before the event. At the event, I hand-foiled guest initials on the flap of the lipstick case. Each case was completed in about 1-2 minutes.

Radley London - Personalized Wallets (Copy)

Brand: Radley London

Event Type: Influencer Gifting

Activation: Personalize wallets and card holders with foiling

Radley London held a Valentine’s themed influencer event in Santa Monica at Esters Bar and Wine. Every guest had the opportunity to select from a wide range of wallets to get personalized with their name or initials, and a choice of a lettering style.

We used gold foil to match the gold hardware that was on all of their wallets. Some guests even opted to have their bag tags personalized with their initials. It’s always fun to provide content creators with a filming moment when I peel away the foil for a “foil reveal”.

Caliray - Luggage Tags

Brand: Caliray

Event Category: Influencer Gifting for Product Launch

Activation: Calligraphy Foiling on Luggage Tags

It’s always an honor to be trusted by brands to be part of their launch events. I personalized 60+ luggage tags for Caliray for their influencer launch event in Beverly Hills at the Hideaway restaurant. With their new concealer named “Hideaway”, their event was travel-themed, so each guests received a personalized luggage tag as a gift. By writing with a professional hot tool, I melt the metallic gold foil onto the luggage tags, which leaves my lettering in a beautiful luxurious shine. Influencers had the choice of selecting from 5 different luggage tag colors and selecting from two different lettering styles. The neutral beige and tan colors were the most popular choices amongst the guests.


Muros x Trip Advisor - Luggage Tags

Brand: Trip Advisor

Event type: VIP gifting

Activation: Calligraphy foiling on genuine leather luggage tags

Love this fun pop of color for these orange genuine leather luggage tags. I personalized around 30+ luggage tags for a VIP event for Trip Advisor on behalf of Muros.

Clients got to select from two choices of letterings styles: script or architectural lettering, while they sipped on speciality beverages.

Personalization Event for Nth Generation x Hewlett Packard Enterprise

Brand: Corporate Client

Event type: Corporate gifting

Activation: Hot foiling names or initials on golf wallets

I personalized 60 glove wallets for a golf tournament on behalf of @hpe x @generationnth at the Tustin Ranch Golf Club, located in Tustin, CA. 🏌️I provided hot foil lettering as a surprise gifting station. Stationed at a hole, guests put in their requests when they arrived at my station, and after they made their swing, their custom gifts were ready. ⛳️

Guests got to personalize their golf wallets with one name, one word, or initials. They also got to select their lettering style: script or architectural lettering. In addition to the custom lettering, I debossed the Hewlett Packard Enterprise logo with a hot branding tool onto the wallets.